Prickly pear trees grow everywhere in Tunisia thanks to the warm climate and sunny exposure.
Actually the areas that are dedicated to the cultivation of prickly pear trees are so important making Tunisia one of the most important planting areas in the world; with more than 600 000 ha exploited by more than 800 farmers.
The sector contributes to the social development of several regions of Tunisia since rural women are the main actors in the agricultural value chain.
Historically, Prickly pears have always been one of the favorite fruit of Tunisians in summer but beyond the taste aspect, it contains many hidden treasures. Therefore, it is anticipated to be THE PLANT OF THE FUTURE thanks to its many benefits proven by scientific researches in several sectors such as the cosmetics, nutraceutical and agro-food sector.